The sales of snack mixes are exploding, and there is increasing consumer demand for trail mixes as a good tasting food that has nutritional benefit. People are looking for higher-end mixes rather than traditional mixes with M&M’s in it. Consumers want something a little bit healthier, that are focused on particular functional areas like an antioxidant trail mix, a fiber mix or an energy mix.—Confection & Snack Retailing, September 2008
